It looks like the Ford Motor Company is checking if they would continue on producing vehicles for the Jaguar luxury brand of vehicles. And right now, the company is trying to studying and doing a review on this brand. This situation has risen because sales for this brand seemed not be performing well enough. And sure enough, if everything does not go well enough, Ford might even decide on sending Jaguar to junkyard heaven.
The company has already appointed an expert on these matters to help them out. Kenneth Leet is a former investment banker and he will be the leader of a small team who would do the evaluation and analysis of the Jaguar brand. And if the brand can still be saved, it would have to go through a radical restructuring which would give the brand a boost in sales and in its performance in the auto market. The team would be looking at the Jaguar vehicles sold and its sales as a brand. It was not disclosed if other Jaguar products like Jaguar XK120 parts and the like would also be included in the study. All these are just rumors at present but experts in the automotive world have a feeling that the company would be sending out an announcement soon enough.
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